Page 215 - Livre Beau Rivage Palace
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Fig. 1

 THE PALACE:      city?  As we shall see, the architecture of the Palace made direct   have been very much in favour in the Vaud regional capital, so it is
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                                                                          understandable that he should be considered for the Beau-Rivage
                  reference to the great French hotels. It is not surprising, then, that
 LUXURIOUS ARCHITECTURE,  when the new hotel opened in 1908 the majority of guests came   project. While he would be supplanted in other fields by rising
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 CLEVERLY DESIGNED  from France;  however, the rise in ailing visitors to the hotel was   young architects, he remained the long-standing expert in hotel
                                                                          architecture in Lausanne and elsewhere.
                  cause for concern, since the management did not wish to see their
                  establishment transformed into a luxury sanatorium. The increase   Jost was a pure product of the Paris École des Beaux-Arts
                  in clinics and rest homes during the same period undoubtedly   and his contemporary style of architecture responded perfectly to
                  helped to absorb some of these undesirable guests.      the needs of a cosmopolitan middle-class clientele who expected
                                                                          to find a certain level of luxury wherever they travelled. The
                  THE BUILDING PROJECT AND PREPARATORY WORK               Palace project evolved by taking into consideration the standards
                      When the idea of enlarging the hotel had been first proposed   of comfort required by its guests. However, adapting the existing
                  in 1896, the board had initially wanted to raise the roof, an   building to these new needs – bathrooms connected to the
 Dave LÜTHI
                  extensive practice which, in this particular case, would have given   apartments, rooms with one bed – would prove difficult.
 OUCHY: A ‘FRENCH’ RESORT?  competition grew fiercer around 1900: not only did the number   the building a new outline to counter the aesthetic ‘assault’ of the   The dining room would have to be extended ‘on the west
 Around 1900 there was a boom in tourism in the Lake   of hotels increase, but Ouchy found itself vying with the region’s   recently inaugurated Château d’Ouchy. Théophile van Muyden   facade [by] a sort of rotunda’  of the type which was then being
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 Geneva region, and several dozen hotels were built, enlarged or   other fast-growing resorts, notably Montreux and Evian. Each of   (1848-1917) produced a number of designs à la française featuring   built for the restaurant at the Grand Hôtel des Avants. The facade
 converted in Lausanne at this time.  The city-centre establishments   these cities used a different marketing ploy to attract and retain loyal   pavilion or mansard roofs, bichrome chimneys and garret windows   would be completely redone in Louis  xv style. The project was
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 were geared primarily towards business clients, whereas those on   clients: while Evian relied on the virtues of its waters, Montreux   with pediments (see pp. 68 and 206-209); in 1901 Marc Morel asked   budgeted at over half a million francs for one hundred extra beds.
 the outskirts catered more to wealthy tourists who would move   focused on the Alpine tourism sector by developing at altitude (in   the board to appoint Eugène Jost (1865-1946) to work alongside   Its high cost and inconvenience (the hotel would have had to close
 from resort to resort according to the season. At the turn of the   Les Avants and Caux). However, although the resorts competed   Van Muyden and help see the project through, since it was suffering   for the work) made the board think again, and it gradually came
 century the lower part of the city was invaded by the hotel industry,  with each other for business, there was also a spirit of dialogue,   from delays. Although Van Muyden was consulting architect to   round to the idea of constructing an annexe alongside the original
 and a string of hotels was created along the double crescent    emulation, and collaboration. Banker Marc Morel’s presence on   the Société immobilière d’Ouchy,  he had little experience of   Beau-Rivage building. In 1903 the board met to discuss the plan,
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 6
 formed by the lake shores on either side of the Château d’Ouchy   Beau-Rivage’s  board of trustees is indicative of the network   hotel architecture, and was best known for his restoration work   identifying the difficulty of acquiring the land and of organising
 (which had itself been converted into a hotel in 1893), with the   linking the region’s different establishments.  Since Ouchy was not   on historical monuments. Jost, on the other hand, was a renowned   the service area as the main problems. The space between the 1861
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 Hôtel Beauregard near the Cèdres country estate (1909)  and the   regarded by experts as a health resort,  it had to promote itself to a   specialist on the subject.  By the time he was approached for the   building and the Hôtel d’Angleterre was considered too restricted
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 Carlton (1906) at the Croix d’Ouchy, the Royal Savoy (1909) and   different clientele from that of the nearby resorts; nonetheless, even   Beau-Rivage, he already had a number of prestigious building   and they concluded that this solution was ‘not the best we could hope
 the Meurice (1915) on the Avenue d’Ouchy, and the Hôtel du   though the adverts made no special mention of the climate, a host   projects in Montreux to his name, including the Richelieu, Europe,  for’;  by contrast, erecting a new wing on this site would enable the
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 Parc in Ouchy (1906). If we add the numerous guesthouses  and   of ailing guests descended on the Beau-Rivage at the turn of the   National and the Caux Palace hotels (the latter being still under   kitchen and offices to be housed in the basement between the two
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 private clinics  then thriving in the same part of the city, we have   century to consult with Lausanne’s famous doctors and surgeons,   construction). The Beau-Rivage would be one of his masterpieces,  buildings, a practical location for the service area. However, this
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 a picture of an entire area in the grip of a tourism explosion (in   such as Marc Dufour, César Roux or, in particular, Louis Bourget   along with the Hôtel des Alpes in Territet and the Montreux Palace.  layout would oblige hotel guests to cross the dining room located
 both the leisure and health sectors). Various facilities (shops and   and Louis Verrey, whose own establishments were located close by.   When Morel suggested Jost for the Beau-Rivage job, the architect   above the service area in order to reach the other wing, which was
 restaurants; Anglican, Welsh and Catholic churches) enabled the   Verrey’s clinic, Bois-Cerf, was run by French nuns, the Sœurs de   was a regular fixture in Lausanne, having worked on the building   not ideal: when faced with a similar problem at the Grand Hôtel
 zone to be relatively independent, while remaining well connected   la Trinité.  At the same time, documents in the archives du Beau-  project for the Hôtel des Postes (1896-1901), the restoration of   and Hôtel des Alpes in Territet (1904), Jost had only been able to
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 to the main city and station via the Lausanne-Ouchy funicular.  Rivage repeatedly express the desire to retain, if not increase, the   the Château Saint-Maire (1898-1900) and the project for the   come up with an awkward solution, whereby guests had to walk
 As a suburb of Lausanne, Ouchy was able to exploit its attractive   French presence in the hotel. Was this pure coincidence, or part   assembly room of the Grand Conseil, the Vaud regional council   down and up some steps before taking a corridor under the room
 location, scenery and climate to lure the public. Nevertheless, the   of a business strategy to create a ‘French quarter’ in the south of the   (1898). At the start of the twentieth century, then, Jost appeared to   so as to avoid it. Unfortunately, constructing a wing to the east of

 The Beau-Rivage and Palace complex seen from above. The parade of shops
 in front of the Palace and the public rooms linking the two buildings are clearly
 visible. Postcard c.1950.


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